http://commerce.nwu.ac.za/management-sciences/research-outputs-2024-0
Research Outputs 2024
Müller, R. , & Grondys, K. (2024). THE IMPACT OF DISTRIBUTION INTENSITY ON THE BRAND EQUITY PERCEPTIONS OF WEARABLE ACTIVITY TRACKER BRANDS. Polish Journal of Management Studies, 30(1), 208-223. https://doi.org/10.17512/pjms.2024.30.1.12. Chabika, R. C., van Schalkwyk, J. H., van Rensburg, L. J., & Müller, R . (2024). Cultural forces…http://commerce.nwu.ac.za/trade/about-us
About Us
NWU TRADE – About Us TRADE research unit is a leading research focus area within the Faculty of Economic and Management Sciences at North-West University (NWU), spanning all three of the university’s campuses. TRADE’s core expertise lies in economics, international trade, risk management, agricultural economics, and accounting. At TRADE, our work…, Exploring the World Through Research Collaboration, Africa: Benin, Botswana, Cameroon, Democratic Republic of Congo (DRC), Ethiopia, Ghana, Lesotho, Malawi, Mauritius, Namibia, Nigeria, Rwanda, Seychelles, South Africa, Tanzania, Togo, Uganda, Zimbabwe, Burkina Faso Asia: China, South Korea, Thailand, Turkey Europe: Belgium, Croatia, Czech Republic, Denmark, France, Germany, Greece, Ireland,…http://commerce.nwu.ac.za/social-sciences-international-research-conference/going-social-sciences-international-research